
Read Antara's interview
Antara works as a E-commerce Trading Executive


Read Felicia's interview
“Seeing how our ideas can make a difference in the real world was both inspiring and educational.”

Programme coordinator
John Armbrecht
Senior Lecturer

Graduates hired quickly
71% of the students found employment within 6 months of completing their studies. 39% found positions before they completed their studies.

Would you recommend the programme?
89% of the students would recommend the School to prospective students.
SEK
Average
monthly salary
The students initial salary is between
34 000 - 36 999 SEK.





Visiting address
Vasagatan1
Org. nummer: 202100-3153
Our channels
Contact
The University of Gothenburg
Box 100
405 30 Gothenburg
Sweden
Main Switchboard
+46 31-786 00 00



Contact
Graduate School
Student Counsellors

Read more

Life in Gothenburg


After Graduation
Graduates of the programme receive a degree of Master of Science in Marketing and Consumption. You will be qualified to work in the public- and private sector with marketing, media, transport and trade at leading companies in Sweden or internationally as a coordinator, specialist or manager.
120 credits
Two year full-time

Programme set up
& Syllabus

Prerequisites
& Selection

Interview with Aya

Who Should Apply?
Are you interested in understanding how marketing and consumption can address sustainability challenges? Are you intrigued by how marketing affects consumers and their behaviour? Do you see yourself working in a fast-paced, dynamic international corporation? If you are interested in learning about the role in contemporary society and how it can address current social, economic, and sustainability challenges, then this programme is for you.
The programme deals with regional, national, and global aspects of sustainable consumption, consumer behaviour, and maintaining a competitive advantage.
About the Programme
Tuition fee for this programme
192 000 SEK for two years of full-time studies
No fees are charged for EU/EEA citizens, Swedish residence permit holders and exchange students.
The master's programme in Marketing and Consumption explores marketing, branding, sustainability challenges and how to understand consumers in a global marketplace. You will learn about the role of marketing and consumption in contemporary society, its cultural underpinnings and global dimensions. Through edge cutting, research-based courses, the programme gives you an opportunity to develop strategic thinking and top-quality skills within the field.

Read more
More about MSC in

Read about exchange studies
EXCHANGE AGREEMENTS WITH 160 UNIVERSITIES AROUND THE WORLD



Read Antara's interview
Antara works as a E-commerce Trading Executive


Read Felicia's interview
“Seeing how our ideas can make a difference in the real world was both inspiring and educational.”

SEK
Average
monthly salary
The students initial salary is between
34 000 - 36 999 SEK.
Programme coordinator
John Armbrecht
Senior Lecturer

Graduates hired quickly
71% of the students found employment within 6 months of completing their studies. 39% found positions before they completed their studies.

Would you recommend the programme?
89% of the students would recommend the School to prospective students.









Read more
More about MSC in

Life in Gothenburg


Read about exchange studies
EXCHANGE AGREEMENTS WITH 160 UNIVERSITIES AROUND THE WORLD

After Graduation
Graduates of the programme receive a degree of Master of Science in Marketing and Consumption. You will be qualified to work in the public- and private sector with marketing, media, transport and trade at leading companies in Sweden or internationally as a coordinator, specialist or manager.
Contact
Graduate School
Student Counsellors

Read more


Programme set up
& Syllabus

Prerequisites
& Selection
Who Should Apply?
Are you interested in understanding how marketing and consumption can address sustainability challenges? Are you intrigued by how marketing affects consumers and their behaviour? Do you see yourself working in a fast-paced, dynamic international corporation? If you are interested in learning about the role in contemporary society and how it can address current social, economic, and sustainability challenges, then this programme is for you.
The programme deals with regional, national, and global aspects of sustainable consumption, consumer behaviour, and maintaining a competitive advantage.

Interview with Aya

About the Programme
Tuition fee for this programme
192 000 SEK for two years of full-time studies
No fees are charged for EU/EEA citizens, Swedish residence permit holders and exchange students.
The master's programme in Marketing and Consumption explores marketing, branding, sustainability challenges and how to understand consumers in a global marketplace. You will learn about the role of marketing and consumption in contemporary society, its cultural underpinnings and global dimensions. Through edge cutting, research-based courses, the programme gives you an opportunity to develop strategic thinking and top-quality skills within the field.

120 credits
Two year full-time